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The Marketing-Leadership-Economic Clinics (or “The Clinics”) is a series of unique and compelling, eye-opening and game-changing learning sessions that combine classroom lectures with videos and on-the-spot consultancy.
This is “Real-World Marketing”, not “Textbook Marketing”; these are “Best Practices” in Branding, not just “Best Theories”; and there are “True Stories” not borrowed “Case Studies” about distressed companies that were turned around and dying brands that were not only rejuvenated to achieve billions of pesos or billions of dollars in sales revenues; but eventually attain Market Leadership for a long time, not just in the Philippines but around the Asia-Pacific region.
-Willy Arcilla
Willy Arcilla believes that “Marketing is what anyone must DO, while Leadership is what anyone must HAVE; and Economics is what anyone must LEARN. So in addition to Marketing, he has developed a new “School of Leadership” and a new Economic Doctrine to achieve Inclusive Growth and Sustainable Development. Best of all, the lessons, and principles he teaches are Basic, Simple and Practical. In fact, he says it all boils down to “Common Sense”.
There is a saying: “Those who can, DO. Those who cannot, TEACH.” But there are a few who can BOTH DO and TEACH: they LEAD. Like Willy Arcilla, the Marketing Doctor, and the Brand Healer; Our Brand Doctor and the Marketing Leader; the First and Only INCLUSIVE Economist and a Lay Catholic Follower.
Asia Brand Consultancy offers a unique blend of deep regional expertise and global best practices. We become your trusted partner, crafting market-specific strategies and providing ongoing support for long-term growth.
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